The Economics of E-commerce
By:"Nir Vulkan"
Published on 2003 by Princeton University Press
Only business models based on sound economic propositions will survive. This book provides professionals, investors, and MBA students the tools they need to evaluate the wide range of actual and potential e-commerce businesses at the microeconomic level. It demonstrates how these tools can be used to assess a variety of existing applications.
This Book was ranked 31 by Google Books for keyword ecommerce.
